<p>Thoughtful UX and UI design lead to more conversions and stronger customer loyalty in DTC eCommerce. But what exactly is the difference between UX and UI design? <span class="excerpt-more-link"><a class="more-link" href="https://blog.anatta.io/2023/11/15/ux-vs-ui/">More <svg class="svg-icon" width="24" height="24" aria-hidden="true" role="img" focusable="false" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M6.96954 10.2804L11.9999 15.3107L17.0302 10.2804L15.9695 9.21973L11.9999 13.1894L8.0302 9.21973L6.96954 10.2804Z" fill="currentColor"/></svg></a></span></p>

UI vs. UX Design: What’s The Difference?

<p>It takes more than just a functional website to have a successful eCommerce brand. You need a strong interface that makes it easy and intuitive for users to find what they’re looking for and complete their purchase. Your site’s interface impacts conversions, accessibility, site traffic, conversions, and overall user experience. In this article, we’ll take&hellip;<span class="excerpt-more-link"><a class="more-link" href="https://blog.anatta.io/2022/07/28/7-user-interface-ui-design-principles-for-ecommerce/">More <svg class="svg-icon" width="24" height="24" aria-hidden="true" role="img" focusable="false" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M6.96954 10.2804L11.9999 15.3107L17.0302 10.2804L15.9695 9.21973L11.9999 13.1894L8.0302 9.21973L6.96954 10.2804Z" fill="currentColor"/></svg></a></span></p>

Topic: User Interface (UI)

UI vs. UX Design: What’s The Difference?

7 User Interface (UI) Design Principles for eCommerce